Our story... From a surf & lifestyle digital community to an apparel brand
Surfiety began in 2015 as a digital community on Instagram, bringing together people from all over the world, connected by a shared passion for adventure and the surfing lifestyle. Back then our idea was simple: to celebrate the remarkable work of talented surf and adventure photographers, bringing their stories to a global audience. Little did we know, that simple idea would grow into something extraordinary. Along the way, we’ve aimed to build a platform that inspired thousands to embrace an adventurous lifestyle and bring the spirit of exploration into their everyday lives. And what started as a small group quickly grew into a global community of hundreds of thousands of like-minded people.
As our community grew, so did our ambitions. We aimed to create something that would embody the energy, passion and adventurous spirit of Surfiety. This vision led to the evolution of Surfiety as an apparel brand rooted in Surf and Adventure - a natural extension of the values and lifestyle we have always celebrated together.
Our focus isn’t just on the clothes we make. It’s on the lifestyle we believe in. We keep things simple: high-quality materials, thoughtful designs, and a commitment to inspiring people to embrace adventure,
big or small, in their everyday lives.
OUR MOTTO: LIVE IN ADVENTURE